RIMFIRE WHISKEY

Ad Campaign | Social Media

Rimfire is a whiskey brand rooted in the adventurous spirit of West Virginia. To help strengthen brand awareness, I developed a campaign centered around getting outside, embracing new experiences, and finding your own path.

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Built around the message "Get Out And...", the campaign extended across social media, point-of-sale materials, and print collateral. The creative direction combined outdoor lifestyle imagery with bold messaging to create a cohesive visual system that brought the brand's adventurous personality to life.